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Perception of Trends – Cohort Data

Nature of Impact (X Axis) x Scale of Impact of Major Trends (Y Axis) x Number of Respondents (Circle Size)

This chart explore the responses based on age and residency cohorts. Like in the ‘Perception of Trends – All Data’ chart, it combines responses to two questions to create an interactive scatter plot. This visualization shows response data as it relates to all 4 topics. This chart presents the result distribution based on age and residency cohorts of respondents.

The chart is structured as follows:

  • X-Axis is the response to the question “What do you think will be the nature of the impact (Negative or Positive) of these macro trends on your life and future prospects? Scale: 1 = very negative; 10 = Very positive.
  • Y-Axis is the response to the question “In the next 10 years, how large an impact do you think the following emerging trend areas will have on your life and future prospects?Scale: 1 = No impact; 10 = Massive impact.

Key things to note:

  • The cohort data is very similar to the average date results, with a fairly tight concentration of responses.
  • Some cohorts that live on farms or in surrounding towns, show a more negative perception about the Nature of change.
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For more information about Forward 2040, please contact:

Stephanie Ellwein, City Administrator
City of Mitchell City Hall
612 North Main Street
Mitchell, SD 57301
Tel: 605.995.8143
sellwein@cityofmitchell.org

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For more information about the overall project:

Heather Branigin, Project Manager
Future iQ
heather@future-iq.com